Industry · Retail & Consumer

Samso Industry Demo · Updated May 2026

GMV · AOV · REPEAT RATE · INVENTORY TURN · ROAS

A Samso engagement, sized for retail & consumer.

An $84M omnichannel brand - 62% DTC, 38% wholesale - running across 2 DCs and 184 FTE. Mock numbers, real shape: GMV math, channel margin, inventory carry, the wholesale book, and Q4 hiring all in one place.

Archetype · Omnichannel DTC + wholesale · $84M revenue · 2 DCs

Hero KPIs · what the business looks like today

GMV (LTM)

$94.8M

+18% YoYGross before returns / discounts

Net revenue (LTM)

$84.0M

DTC $52M · Wholesale $32M62 / 38 channel mix

AOV (DTC)

$84

+$3 LTMBasket up on bundles

Repeat rate

38%

+4pp YoY12-mo trailing DTC

Inventory turn

4.2×

vs 4.5× targetQ1 launch overstock weighing

ROAS / MER

3.4× / 4.1×

vs 3.8× ROAS targetMeta auction softness

Monthly GMV by channel - last 12 months, with cumulative GMV overlay

MONTHLY · DTC + WHOLESALE GMV · $K · MAR 2026 LAST ACTUAL · APR–MAY 2026 FORECAST

Six functions · one engagement

Click into any function to see the drill-in for retail & consumer.

Finance

Finance & Accounting

Inventory carry, channel-margin math, 13-week cash tied to the PO calendar - finance for an omnichannel brand.

Days to close

−4 days LTM

Forecast acc.

91%

Inv. carry var.

+$3.2M

Over plan

See full Finance drill-in

Marketing

Paid efficiency, email LTV, drop campaigns, and seasonal moments - the marketing layer for $52M DTC GMV.

GMV / mo (mktg)

$4.8M

+22% LTM

ROAS

3.4×

vs 3.8× target

MER

4.1×

See full Marketing drill-in

Operations

2 DCs, a 3PL, vendor POs, returns engine - workflows across Shopify + NetSuite + a WMS mid-cutover.

Hrs reclaimed/wk

142

+44 LTM

Order accuracy

99.4%

West DC cycle

1.4 d

vs 1.0 target

See full Operations drill-in

Product

Site PDP + checkout + search + the customer feedback loop, plus merch's view on sell-through across 620 SKUs.

Roadmap Q3

10 from research

NPS

+6 vs Q1

SKUs <40% sell-thru

Markdown candidates

See full Product drill-in

Sales & RevOps

Sales & Revenue Ops

Wholesale book of business - line reviews, PO pipeline, retailer-by-retailer book management across 1,200 doors.

Book vs plan

92%

1 acct on hold

Win rate (doors)

31%

Coverage

2.4×

See full Sales & RevOps drill-in

People & HR

184 FTE across HQ, 2 DCs, retail floor, and seasonal labor - Q4 hiring spike is the test.

Time to fill

32 d

−9 d LTM

Offer accept

84%

DC seasonal

62/80

78% of plan

See full People & HR drill-in

Demo dashboard · mock data

See your real data in this format.

Book a discovery call and we'll walk through what the same six functions look like for your team.

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