Retail & Consumer · Sales & Revenue Operations
Samso Industry Demo · Updated May 2026
Sales & Revenue Operations for Retail & Consumer
Sales for a $32M wholesale book is showroom appointments, line review prep, sample shipments, and retailer-by-retailer book management across 1,200 doors. Samso runs the prospect-to-PO motion that lets a 6-rep team operate like a real wholesale org.
Function KPIs · how the sales & revops org reads its own week
Pipeline coverage
2.4×
New-door win rate
31%
Door count
1,200
Book vs plan
92%
Wholesale pipeline waterfall - Q3 by stage
STAGE COUNTS · WHOLESALE ACCOUNTS · $ VALUE OVERLAY
Pipeline state
Twelve services · sized to retail & consumer
Each tile is what Samso runs in this function for a retail & consumer org.
What you get · every week & every month
Concrete deliverables, not just dashboards.
Deliverable
Weekly wholesale pipeline review
Coverage, stage distribution, stale accounts, credit-hold flags - what the founder + head of sales walk through Monday morning.
Deliverable
Daily buyer prep briefs
Pre-meeting briefs for every showroom appointment on the calendar - store fleet, line plan, category gaps - delivered by 8am.
Deliverable
Auto-CRM hygiene
Showroom + Zoom transcripts summarized into CRM fields, next steps, and follow-up emails - same day, no rep backlog.
Deliverable
Quarterly win/loss memo
38+ wholesale deals themed by reason, retailer, and category - the input that retunes the line plan and pricing each quarter.
Retail & Consumer · Sales & Revenue Operations
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