Roadmap Drafts from Research

Quarterly roadmap drafts built from usage data, customer feedback, sales-loss tags, and exec strategy - every initiative tied to its driver evidence, every quarter marked committed · likely · exploring. PM walks into the planning room with a draft, not a blank page.

What the managed workflow does

Pulls research signal continuously

Usage spikes, NPS theme drift, sales-loss tags, exec OKRs, customer-interview themes - every signal landed in the research store gets a candidate roadmap implication.

Drafts the four-quarter view

Initiatives placed across 4 quarters × 4 swim lanes (Growth · Platform · Trust · Mobile) with confidence states - committed, likely, exploring - so the next planning conversation is calibration, not invention.

Anchors every bar to evidence

Each initiative carries the driver evidence that justified it - a one-click expand surfaces the usage chart, NPS theme, lost deal, or OKR memo behind it.

Re-drafts on signal change

When a theme shifts in the next research cycle, the draft updates with diff highlights - what got promoted, what got de-prioritized, what's new - so the roadmap track is continuous, not point-in-time.

4 quarters · 4 swim lanes · tri-state confidence · evidence-anchored

4 QUARTERS · 4 SWIM LANES · 18 INITIATIVES

Inputs feeding the draft

Product usage signal · per surfaceNPS + survey themesSales-loss tags · CRMExec OKR + strategy memo

What lands per quarter

Committed · scoped + staffedLikely · scoped, staff TBDExploring · discovery onlyToday · driver-evidence anchor

Inputs feeding the draft

Product usage signal. Per-surface activation, retention, and feature engagement - drift surfaces as candidate roadmap implications.
NPS + survey themes. Promoter and detractor driver themes routed to the lane that owns the surface - pricing themes to Growth, reliability themes to Platform.
Sales-loss tags. CRM-tagged lost deals with the competitor + reason - counter-position bets surfaced to the Platform / Trust / Mobile lane that owns the gap.
Exec OKR + strategy. Quarterly OKRs and strategy memos pin certain lanes (Trust during enterprise quarters, Mobile during expansion quarters) so the draft reflects current direction.

What lands per cycle

Quarterly Gantt. 4-quarter × 4-lane view with tri-state confidence per initiative - committed (scoped + staffed) · likely · exploring (discovery only).
Evidence per bar. Each initiative carries the driver evidence that justified it; the why is one click away from the bar.
Cycle-over-cycle diff. What got promoted, what got de-prioritized, what's new since the last draft - promotion deltas show which signals are gaining heat.
Planning-room handoff. Draft becomes the working document in the planning room - facilitator + PM iterate on calibration, not authoring.

What you get, every week