Industry · Technology

Samso Industry Demo · Updated May 2026

ARR · NRR · BURN MULTIPLE · LOGO COUNT · RUNWAY

A Samso engagement, sized for technology.

A founder-led, post-Series A SaaS at $3M ARR with 25 FTE - the kind of company Samso runs end-to-end engagements for. Mock numbers, real shape: pipeline math, runway math, NRR math, hiring plan, all in one place.

Archetype · Seed/Series A SaaS · ~$3M ARR · 25 FTE

Hero KPIs · what the business looks like today

ARR

$3.04M

+24% YoYNet new $58K in May

NRR

108%

+3pp QoQDriven by seat expansion

Logo count

+6 net new2 churned, 8 added LTM

ACV

$63K

+8% LTMMid-market mix tilting up

Burn multiple

1.4

+0.2 vs planMarketing test added in Q1

Runway

26 mo

Series A · Mar 2025$8.4M cash on hand

Net new ARR - last 12 months, with cumulative ARR overlay

MONTHLY · NEW + EXPANSION ARR · $K · MAR 2026 LAST ACTUAL · APR–MAY 2026 FORECAST

Six functions · one engagement

Click into any function to see the drill-in for technology.

Finance

Finance & Accounting

13-week cash, board-ready close, scenario-tested forecasts - the post-Series A finance stack.

Days to close

−3 days LTM

Forecast acc.

94%

vs ±5% target

Runway

26 mo

See full Finance drill-in

Marketing

Pipeline-creating content, brand-voice scale, channel-mix discipline tuned for ICP fit.

Pipeline / mo

$1.8M

+22% LTM

MQL → SQL

28%

+4pp

CAC payback

14 mo

+2 mo vs plan

See full Marketing drill-in

Operations

Hours reclaimed, internal RAG, document workflows, SOC 2 prep on rails - the back-office layer.

Hrs reclaimed/wk

+22 LTM

Workflow rate

92%

SOC 2 open

−6 this mo

See full Operations drill-in

Product

Customer signal funnels into roadmap, PRDs ship faster, release notes auto-drafted from PRs.

Roadmap Q3

12 from research

NPS

+5 vs Q1

Feature cycle

5.2 wk

−1.4 wk

See full Product drill-in

Sales & RevOps

Sales & Revenue Ops

Pipeline coverage, proposal scale, prospect briefs, hygiene reports - the whole revenue motion.

Pipeline cov.

3.1×

vs 3.0× target

Win rate

24%

+2pp QoQ

Sales cycle

67 d

−5 d

See full Sales & RevOps drill-in

People & HR

Hiring on plan, onboarding crisp, performance reviews calibrated, attrition flagged early.

Time to fill

38 d

−12 d LTM

Offer accept

86%

VP Sales open

84 d

Above 60-d SLA

See full People & HR drill-in

Demo dashboard · mock data

See your real data in this format.

Book a discovery call and we'll walk through what the same six functions look like for your team.

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